By Darren Rowse
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Additional resources for 31 Days To Build A Better Blog
This can be particularly useful for getting insights into where they access your blog (On public transport? ) and how much or why they engage with your posts—downloading PDFs, commenting, or sharing, for example— when they’re on the go. Day 6 – Make your blog mobile-friendly INTERACT Show us your mobile blog! And see others’ … using the hashtag #31DBBBDay6. FURTHER READING For the story of my initial foray into monetizing my blogs’ mobile traffic, see How I Monetize Mobile Traffic on My Blogs. If you’re curious about what mobile devices mean for content, see Brian Milne’s article, Writing for Mobile Blog Readers.
TODAY’S TASK Today’s task is to develop a publication schedule or editorial calendar. If you already have one, fantastic—now might be a good time to review it and add in the post ideas you created yesterday. If you don’t already have a publication schedule or editorial calendar, here’s how I created mine. Calculate how many posts you want to post in the coming week on your blog. Set up a spreadsheet or Word document with a table that has a slot for each post, as well as the date and time the post needs to go live on your blog.
FURTHER READING These are only two suggestions; there are many variations on the idea of blog editorial calendars that you might like to explore. Here are a few posts that pick up the idea: In Easy Content Scheduling for Bloggers, Georgina Laidlaw explains how she runs the ProBlogger editorial calendar. Jonathan Thomas provides some interesting food for thought in this post, How to Develop a Niche Blog Content Plan. I talk about the value of editorial calendars to your overall blogging “flow” in 7 Ways to Keep Fresh Content Flowing On Your Blog.